This is the most bizarro ad campaign I’ve ever seen: Don’t Pass Gas.
Essentially, the Ad Council is running 6 radio and television ads warning about the effects of second-hand smoke in closed environments, thoroughly infuming the spots with apparent references to flatulation. They even have a few signs that you can hang up, encouraging people not to pass gas in your car or home (which is clearly void of any mention to smoking).
While the ad campaign is effective at generating conversation (well, I’m posting about it for one), I’m not sure the intelligence-level of that conversation will be much higher than a group of 13-year-olds standing around making fart noises with their armpits.
And to think, my tax money is being spent to put fart jokes on TV. Makes me proud to be an American.
(via Tom Hanna)