I’m going to go out on a limb here and put in a prediction for 2008. I think the television media will play a very small role in disseminating actual information and the trend will continue towards abusing the media in order to slander one’s opponent.
That said, I think the technology aspect will be cool as hell.
Imagine: Video speeches and explanations of positions by the candidate to the Internet audience will be the norm. Interactive sessions where a vote can be culled based on their exact concerns. The feedback from this will lead campaigns to craft email announcements to supporters based on their concerns and keep them abreast of developments on a much more targeted basis. It will also be more interactive, forums will be a requirement for all serious parties and blog technology will become ever pervasive to the point that the candidate will truly realize that he has a daily audience of 100K people with ease.
And astroturfing will be completely and utterly out of control unless the media wakes up. Working for the Libertarian campaign for Badnarik, I’ve used a tempered hand for blatant calls to call the media, it will definitely be an integral part of any strategy I develop in the future.
Sadly, I wish this were not the case, but the media has become so pervasive that to ignore the potential to (ab)use them is to outright lose and be relegated to insignificance. I wish they would just do their job and act like journalists instead of pundits. “Wish in one hand and crap in the other and see which one fills up faster,” as the anecdote goes.
PS – I mailed my Georgia absentee ballot in today, voting for Badnarik of course. I’m going to be pitching a complete overhaul and web strategy for LP.org when I’m in Austin the week of the election. Cross your fingers for me, I think there’s a lot that could be accomplished that could propel the LP into the realm of legitimate party. 2006 is coming up, I think it could be a year in which we turn the tide against the detrimental policies of the Democrats and Republicans.
[Stephen VanDyke is a volunteer for the Badnarik/Campagna `04 campaign as the Web Team Coordinator, his opinions may not reflect the views of the campaign nor of the candidate, Michael Badnarik and are not to be interpreted as official statements]